Privacy Policy
Effective Date: May 1, 2025
At Mila Baby Brand, your privacy matters. We're committed to protecting the personal information you share with us and being transparent about how we collect and use it.
This Privacy Policy is governed by Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and Quebec's Act respecting the protection of personal information in the private sector (Law 25). If you are a California resident, additional rights under the CCPA/CPRA may also apply.
👤 Privacy Officer
Mila Baby Brand has designated a Privacy Officer responsible for overseeing compliance with this policy and applicable privacy laws.
Contact our Privacy Officer at: 📧 milababybrand@gmail.com
📩 What We Collect
We collect the following information when you browse or shop with us:
- Name and contact details (email address, shipping and billing information)
- Order and payment information
- Site behavior and browsing activity (via cookies and analytics tools)
- Email signups (for newsletters, promotions, and product updates)
- Device and browser information collected automatically when you visit our site
We collect only the information necessary to provide our services to you.
🔧 How We Use Your Information
We use your data to:
- Process and fulfill your orders
- Communicate shipping updates and order status
- Send promotional emails (only with your explicit consent)
- Improve site experience and performance
- Display personalized ads on platforms like Meta (Facebook, Instagram)
- Comply with applicable legal obligations
We do not sell or share your personal information with third parties for profit.
🧰 Third-Party Tools We Use
To help us run our store and serve you better, we use the following third-party tools. Each may collect or process your data in accordance with their own privacy policies:
- Shopify — our eCommerce platform. Processes order, payment, and account data. Shopify Privacy Policy
- Meta Pixel — tracks site behavior and ad performance on Facebook and Instagram. May collect browsing data and match it to your Facebook profile to show you personalized ads. Meta Privacy Policy
- Google Analytics 4 (GA4) — collects anonymized site analytics to help us understand how visitors use our store. Google Privacy Policy
- Klaviyo — manages our email marketing, including newsletters and abandoned cart emails. Only contacts you with your explicit consent. Klaviyo Privacy Policy
🍪 Cookies & Tracking
We use cookies to:
- Save cart items between sessions
- Remember your preferences
- Improve website functionality
- Track site behavior for advertising and analytics purposes
Under Quebec Law 25, we require your consent before placing non-essential cookies (including advertising and analytics cookies) on your device. You will be asked to provide consent when you first visit our site. You may withdraw your consent or manage your cookie preferences at any time through our cookie settings or your browser settings.
🇨🇦 Your Privacy Rights (Canadian Residents)
Under PIPEDA and Quebec Law 25, you have the right to:
- Access the personal information we hold about you
- Correct any inaccurate or incomplete information
- Delete your personal information (right to be forgotten)
- Withdraw consent for the collection or use of your data at any time
- Data portability — receive your personal information in a structured, commonly used format
- File a complaint with the Commission d'accès à l'information du Québec (CAI) if you believe your privacy rights have been violated
To exercise any of these rights, please contact us at milababybrand@gmail.com. We will respond to all requests within 30 days.
To contact the CAI: https://www.cai.gouv.qc.ca
🇺🇸 Your Privacy Rights (California Residents)
If you are a California resident, you may also have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to:
- Know what personal information we collect, use, and share
- Request deletion of your personal information
- Opt out of certain data sharing practices
- Non-discrimination for exercising your privacy rights
To exercise your California privacy rights, please email milababybrand@gmail.com.
🔒 Data Security & Breach Notification
We take reasonable precautions to protect your personal information from unauthorized access, disclosure, or misuse. Our store is hosted on Shopify, which maintains industry-standard security measures.
In the event of a privacy breach that poses a risk of serious injury, we will notify affected individuals and, where required, the Commission d'accès à l'information du Québec (CAI), within the timeframe required by applicable law.
👶 Children's Privacy
Our website is not intended for children under the age of 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal information, please contact us immediately at milababybrand@gmail.com and we will delete it promptly.
🔄 Data Retention
We keep your personal information for as long as needed to provide our services, comply with legal obligations, and resolve disputes. When your information is no longer needed, we will securely delete or anonymize it.
📝 Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will notify you of any material changes by posting the updated policy on this page with a revised effective date. Your continued use of our Services after any changes constitutes your acceptance of the updated policy.
📞 Contact Us
If you have any questions about your privacy, your data, or this policy, please contact our Privacy Officer at: